I just got off of the ioutdoor life web site and it is set up pretty much the exact same, down to the pictures of tattoos at the bottom. What is up? Who copied who?
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I just got off of the ioutdoor life web site and it is set up pretty much the exact same, down to the pictures of tattoos at the
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Theyre both owned by the same company, Time Warner...This is from their website:
Field & Stream and Outdoor Life, the No. 1 and No. 2 outdoor titles in the world, have a combined circulation of 2.45 million and an audience of nearly 16 million. Time4 Outdoors, publishers of Field & Stream®, Outdoor Life® and SHOT Business®, is a division of Time4 Media®, the world’s leading publisher of men’s enthusiast magazines. Time4 Media is a subsidiary of Time Inc., a wholly owned subsidiary of Time Warner (NYSE: TWX).
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KingFisher- I just did some more research and F&S and Outdoor Life are now owned by Bonnier Corp. They were bought from Time Inc. in 2007.
KMB- To answer your question, since both magazines are owned by the same company, it is more cost effective to design one website style and use it for both F&S and Outdoor Life. Thats why they do it.
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